L’CHAIM

As the issues in the Middle East continue to rile the world, many Jew and others are still looking to raise a glass in the traditional toast L’chaim– To life!

And while the deeds of a few are destroying the lives of the many, at least there is a way to help those in peril by drinking to their health and praying for their survival.

Through the end of the year, for every bottle of wine you buy that is made in Israel, the Israeli Wine Producers Association will donate proceeds to support Israeli organizations through their Sip for Solidarity program.

Though their grapes are rooted in the land that has been integral to the Jewish people for thousands of years, Israeli wines continue to keep up with if not inspire the industry (and international oenophiles) with new tastes and harvesting procedures that are already leading the world in environmental preservation. As they are now supporting people and the land on which they have lived for millennia, it is now a better time than ever to taste or enjoy more of your favorite (or soon-to-be-favorite) wines!

Closer to home, Israeli-friendly friends like Steve Peljovich of Michael’s Deli and Galit Grutman of Galit’s Treats (who is still offering her amazing challahs at Bill’s Pizzeria in Newton Center) are also donating proceeds and food to help family and friends in Israel and here. As always, I ask you to do all you can to support all our food friends who do so much for so many.

L’chaim! 

@IsraeliWine #drinkisrael